All new business demands transformation – mutation I

Copyright © Wolney H. Filho


Everybody, all Internet sailed searching business-oriented chances loads to a strong desire: to increase its income. Some more than this, or either, they desire to change life, to work in a more pleasant way.

I particularly have this yearning. I interpret this as a dream. To dream is a basic requirement of the human being. We dream with good feeding, a good car, a good house, and international trips. These are a very common behavior for who types and click searching for a home business, mainly made from its own house.

Thus, to dream of new material and incorporeal objects highly is related to dream of quality of life.

However, is the InterNet trustworthy to invest in a proper business? Is It a tool to carry through our dreams? The impersonality of the virtual relations in does not give fear to them in passing the number of our credit card? I believe so. It is really a risk.

However, to take risks is a quality of entrepreneurs. To take risks means to operate transformations in our social relations and us. This means to make mutations.

Metaphorically the mutations happen in a three different ways. First, the mutations happen 0ccasionally. Second, they happen from the presence of a external agent. And finally, can be induced. Below I will relate these meanings with the art of make businesses on-line.

In a business language, the 0ccasional mutation means the instantaneous, transitory modifications that we suffer being ahead the new. Fast modifications, perhaps with no sense, without a regularity, a mutant regularity. An example: I know a kind of business, sign contract, pay adhesion tax and in one week I give up exactly. What is worse: start to think and to say that the business does not work.

These mutations are very frequent in the life of the great majority of the people who dream, want to make something different, but they are not persistent.

The presence of an external agent makes easier a second type of mutations. It happens when we begin a new business and we have somebody that guide, motivate and leads us in the accomplishment of the business. In on-line Businesses, I believe that it is when somebody believes us and periodically invite us to evaluate its business, offers indications of readings, invite for events, etc. In this kind of individual mutation, the person goes beyond the transitory modifications that occur in the 0ccasional mutations.

The induced mutation, the third form, is that one that exceeds the moment inspiration, participates of the sharing of information of a sponsor and assumes the commitment to follow a plan, a program, an enterprise planning.

I believe that to make money on-line we experiment these 3 mutations. Not necessarily in linear order 1, 2 and 3. We might know an excellent program to make money on-line and simply do not have persistence keep it going. To try these mutations means make and not to make mistakes. It means to take risks and to try to be different, to conquer something different.

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“In life and in Internet marketing, it doesn't matter what you know. It only matters what you do”

Copyright © Wolney H. Filho


The phrase that gives heading to this article catch me has some years behind, specifically in 1996, when I had knew network marketing. I was finishing my pos-university study in Social History from Brazil and in an afternoon sunday, a young boy of 21 years old presented me a marketing plan. It was my first contact with this type business-oriented. I loved.

My professional formation is academic. I am a historian and as university professor always I liked to learn and to teach. On the other hand, some thing pulled me to know other forms to gain money, beyond what I learned to earn as professor. Perhaps it has been this opening that approached me to network marketing.

What it means then the phrase: “In life and in Internet marketing, it doesn't to matter what you know. It only matters what you do ”. First, this does not mean that what we learn is worthless or valley less of what people make. Definitively not. The biggest wealth that we conquer is the knowledge that we create, learns.

However, what we know can have very meant for we ourselves, but it has little social value if we do not share it. Thus, what it matters, of the social, cultural point of view, it is what or as we share what we learn. While human beings, we are partner social and cultural beings. This in radically differentiates us of the animals.

This functions in the academy and the world of the businesses, as the Internet marketing. That is, the more people I share what I know, more chances I am opening for these people and me. They are knowledge in expansion process.

And it is clearly: sharing our knowledge, we are sharing our businesses. This type of attitude is a powerful tool to divulge any product, also new forms of knowledge. I would say that that is to place the knowledge in action.

We can say that XXI century is a century where the process of virtuality of the life (of the politics, the economy, the businesses, etc…) it will grow as an avalanche. In the end of the last decade of XX century already it was said that we were entering in the society of the knowledge. However, our challenge is not only to know, but to share knowledge. The necessary tool for this we already have: the Internet. However, it is necessary to learn its uses.

This last phrase takes us to the beginning and heading of the article: Action. That is, we have that to act using our knowledge. In this in case that, to act it means to make advertisement, using the best and more powerful possible tools.

I share here, therefore, the tools that I am using:
· More Knowing on Internet marketing
· Knowing more on advertisement in the Internet
· Knowing new people

That Everything and more, through daily and consistent actions. Studies on-line of an authentic course of advertising. I came back to be a student.


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Do you have what it takes to be an e-entrepreneur?

Copyright © Stone Evans, The Home Biz Guy
Author of "Dotcomology - The Science of Making Money Online"

These days, it seems like everyone wants to work
from home and make money on the Internet. But
before you even turn on your computer, the first
question you have to ask yourself is whether
you’re cut out for this kind of work.

The fact is, building a home-based business isn’t
for everyone. Some people like the commute. They
really do enjoy having a boss who tells them what
to do, and they like the routine of working
nine-to-five for an ordinary salary that can
barely pay the mortgage. Personally, I think
they’re nuts.

More reasonably, there are people who are
concerned about the risk of starting up their own
business. They’re not sure it’s worth the
investment of time and money, and they’re scared
of the responsibility that comes with running
their own company. They wonder if there is
another way to escape the rat race.

I’m sure there is. You could win the lottery or
wait for your Aunt Sue to keel over and leave you
her condo. Or maybe you could sit down with a pen
and paper and draw the blueprint for "The Next
Big Thing". Anything can happen... Right?

For me, what happened was creating a successful,
self-running Internet marketing system. It didn’t
happen without effort. It didn’t happen without
at least some initial investment of both time and
money and, of course, it doesn’t happen now
without me making sure that the taxes are filed
and the paperwork is done. But it happened.

I’m my own boss. I work from home according to my
own schedule and I get to pocket all the cash my
business makes. If you’re prepared to give an
e-business the time, the work and the money it
needs to get started and get growing, it can
happen for you too.

Article excerpted from "Dotcomology":
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